Video Quick Take: Schneider Electric’s Rohan Kelkar on the Rewards of Awards

Video Quick Take: Schneider Electric’s Rohan Kelkar on the Rewards of Awards



Todd Pruzan, HBR

Welcome to the HBR Video Speedy Just take. I’m Todd Pruzan, senior editor for research and specific tasks at Harvard Small business Evaluation. Major corporations worldwide use awards programs to travel brand consciousness and nurture interactions with prospects and vital companions.

In June 2022, Schneider Electric powered introduced its Sustainability Affect Awards—a very first-of-its-sort world-wide awards system celebrating industry leaders who prioritize sustainability and decarbonization. Rohan Kelkar, government vice president of the Worldwide Ability Products and solutions division at Schneider Electric, is a single of the architects of the company’s worldwide awards initiative. Rohan, thank you so substantially for signing up for us nowadays.

Rohan Kelkar, Schneider Electric powered

Hello, Todd. Many thanks for possessing me in this article.

Todd Pruzan, HBR

Rohan, I see that the inaugural Sustainability Affect Awards concentrate on Schneider Electric’s partners, these types of as process integrators and layout companies. Why is lover recognition and help so critical to worldwide brands like yours?

Rohan Kelkar, Schneider Electric

If I get a step back again, we’re trying to remedy two massive problems. The initial one particular we all know, which is the race to internet zero—a quite complicated obstacle that calls for all of us to function alongside one another. The next challenge unique to our market is all around the point that we have an extensive ecosystem that we lead in the electrical distribution and sector space. That consists of more than a million partners.

The great information is we are all on the identical journey. And we are all leveraging each and every other to truly find out and drive the proper options that aid with decarbonization. The other superior news is over 60% of our associates are already on this journey, so what we want to do is recognize their attempts and understand the wins that we have in our industry so collectively we can understand and rejoice and generate toward the 1st major problem, which is to internet zero.

Todd Pruzan, HBR

Rohan, there are two awards types. A single of them focuses on a partner’s sustainability attempts for their have business, and the other centers on do the job a companion has completed to progress sustainability and efficiency for their customers’ functions. Why these two groups?

Rohan Kelkar, Schneider Electric powered

It is pretty easy. We like to believe of these awards as recognizing associates that are accomplishing perform in their very own four partitions, their possess amenities, driving decarbonization, regardless of whether it’s by means of source of power era, via use of more good and sustainable constructing machines. And it’s also the associates that are supporting us drive and aiding our mutual clients and close customers push their initiatives toward decarbonization.

The ideal illustration is IHG—well-known InterContinental Motels Team, in excess of 6,000 resorts. We labored with a lover, Arup, a perfectly-recognised style company. Their skills [was] on the passive elements. Our know-how was on the lively factors.

We worked alongside one another. We experienced an external price tag guide termed Gleeds that arrived in and made positive the economics manufactured sense. And then we deployed the program. As a outcome, IHG is one of the leading leaders in decarbonization in their sector, which is a enormous gain for them and also a substantial get for the earth.

Todd Pruzan, HBR

Why ought to a lover enter to get an award, and can you place the awards application in the context of Schneider Electric’s larger mission and your strategic system?

Rohan Kelkar, Schneider Electrical

Certain. I would just say, rather only, there’s 3 explanations. And people are three massive causes. The initial one is your employees.

Millennials, and more than 70% of the staff today, are hunting to look for work at a position that cares about sustainability, so you can draw in the very best talent. Next is your shareholders. [In] over 50% of the firms, their shareholders, their investors, are expecting them to make a motivation and supply that dedication more than the following coming five to 10 several years.

And the 3rd one particular is the prospects. They’re also expecting to associate, just like we described previously in the ecosystem, with players, with associates that themselves are on a sustainability journey, so collectively we can generate toward web zero.

Todd Pruzan, HBR

Perfectly, Rohan, this has been a excellent dialogue. Thank you so a great deal for joining us now.

Rohan Kelkar, Schneider Electric powered

My satisfaction. Thanks, Todd.


To find out more about the Schneider Electric powered Sustainability Effect Awards, you should click in this article.

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